Over the past few months I’ve been working on creating Earthish. The truth is that the idea came up very naturally, as I was thinking about the best way to do my bit for the world. But what always ends up happening is that I feel overwhelmed by the amount of work left to do that I don’t even know where to start. Then I thought: why not start educating myself? And it made sense: this is where the idea of Earthish comes in.
This year has been the first one that I've really found the time to stop and think about my goals. I know, after 23 years... It was about time. The problem is we're already at the end of November and... I'm not even close to reaching any of them.
When it comes to a new business launch, my motto has always been go big or go home. I think the time and effort behind big projects is worth celebrating, don’t you? Not only are new launches a great opportunity to get your audience excited about your business, but they can also expand your reach. And even more importantly, big launches can result in big profits. The problem? There is a lot of things that can be done that sometimes I find it so overwhelming I can ever decide where to start. And I just get stuck.